“Hit Handlu Wybór Detalistów 2015” (“Trade Hit: Retailers’ Choice 2015”) for the Velvet Brand
We are pleased to inform you that the flagship Velvet brand product, toilet paper Velvet Gently White, won the “Hit Handlu 2015” (“Trade Hit 2015”) title.
This prestigious distinction is granted by Polish retailers who participate in an annual competition organised by the “Handel” (“Trade”) magazine. The retailers assess products in 76 categories and select the ones that, in their opinion, are best-sellers. Their assessment also includes two additional criteria: communication activities addressed to consumers undertaken by manufacturers and display of products in stores.
Velvet Gently White toilet paper is a winner in the “paper hygienic products” category. The awarded product is a leader in its market category; it is a toilet paper of top quality, soft, gentle, three-ply and very durable. It has been manufactured in the Klucze plant from the moment of its introduction to the market, i.e. since 1997.
This is the second prize awarded to the Velvet brand by retailers this year. We would like to thank our trade partners for their trust and appreciation.
Photos: “Handel” Magazine / Krzysztof Żuczkowski 2015
